Stephen Curry’s is Under Armour’s signature shoe endorser, and the league’s best shooter and possible 2014-2015 Most Valuable Player gets the company’s best resources to try to ensure Curry’s optimal on-court performance.
Curry’s first signature shoe, the Curry One, introduced this year, is wrapped in something called anaFoam, a lightweight, compression-molded shell for proper support and fit. And whatever it’s doing for Curry’s game, it’s clearly working and could work for your next sneaker purchase. For more on how charged foam helps Curry thrive, check out the Dick’s Sporting Goods blog.
Why haven’t any of these “Guest Contributors” posts ever been identified as advertisements?
I should have been more specific. Obviously, PAID advertisements.