We come to you today to praise the memory of the Swamp Dragons, who are part of NBA lore but not part of NBA history. They were so close to being real – at least as real as a nickname and mascot could be. But they were extinguished at the last minute, and the only part of them that lives is a logo. [Read more…]
David Stern doesn’t want sponsor patches on jerseys. Do you?
Commissioner David Stern is overseas, helping sell the NBA brand with its annual round of exhibition games in Europe and Asia. On Sunday, he was in Milan, Italy, watching the Boston Celtics – one of the few NBA teams that are a brand unto themselves – take apart Italian club EA7 Emporio Armani Milano. EA7 Emporio Armani is an apparel and accessory company and the primary sponsor of Milano of Lega A in Italy. The company logo is plastered across the front