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So this is how it ends for Kobe Bryant, huh? A top-10 all-time player, Bryant will spend his last four years as the face of arguably the most storied franchise in NBA history, watching it plunge into unprecedented irrelevance. What has happened to the Lakers happens to a lot of successful family-owned businesses. It was handed from the patriarch to the next generation, which was in over its head. It took its brand for granted and treated the competition with disdain rather